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Entries in H&M (1)

Sunday
Feb052012

Sofia Coppola Directs The Marni/H&M Ad

So, here -in this post- we have H&M, Marni and Sofia Coppola. Too bad that by the time I go to Milan -in the beginning April- absolutely nothing will be left, since the Marni/H&M line will be available on March 8.

The ad, filmed in Marrakech-Morocco, showcases the multitude of prints in the line and has an impeccably classy 80s feel and hue. The result is as fitting to the line, as was the choice to go with Coppola for such a collaboration between the Italian fashion house and the Swedish retailer.