Sort Of Coal - White Charcoal

Stumbled upon this today on Coolhunting, and I have to confess that I got unexpectedly and inexplicably enthused. Maybe it's its black color, maybe it's what it does.. I was instantly "enchanted". Sort Of Coal is exactly what it says it is, some sort of coal, handmade and purifying. Despite its black color, it's called White Charcoal for its purifying abilities. Among other things, it purifies water, (and other beverages) absorbs humidity, gases, odors from the air, and there is also an edible form, toothpaste, and a mini jewelry line available. ALSO, when the time comes to discard the porcelain-like object, it can be crushed and used as fertilizer for your plants! (My order is currently pending because they couldn't calculate shipping cost from Denmark to Cyprus...)

From Sort Of Coal: White Charcoal is natural charcoal that is activated through a controlled burning process done by hand and based on traditional Japanese methods.